I subscribed to their email campaign so every now and then I know what’s on sale. Patterns are sale for $1 each so for me it is rather urgent more than anything else. Regular Price for patterns range from $2 to $19 and I only buy when it’s on sale but I always get carried away. Have you heard the saying - “only fools pay full price”?
When I’m in the store, I go straight to the pattern area and had been my routine. I don’t stick around browsing the catalogues because the longer I stay - chances are the more stuff I buy. Here’s my strategy, I usually browse the manufacturers websites to look for the patterns I want then I buy it in store. That way I’m out of the store in 15 minutes or so. I also bought a black vinyl to cover my piano’s chair and a fabric for my apron project.